Digital communications platforms have completely transformed the traditional media landscape and social media continues to grow in importance as a strategic tool. Both retail and institutional investors use digital media to form, as well as convey, a perception of a company which will potentially influence an investment decision, whilst journalists and analysts are increasingly using social media as a platform to break news and broadcast opinion. We help clients to develop digital media strategies to promote their values, products and investment cases. Vigo’s consultants advise on a wide range of digital activities including strategic social media management, content development and corporate website writing. Our consultants are also experienced in high-volume, reactive social media strategies surrounding highly-visible, potentially high impact, topics and policy decisions.
04.11.2016